English subtitles for clip: File:0145 Wonderful World of Wash n Wear The M04181 06 19 05 00.webm

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My name is Geoffrey Lynn I have a story
to tell you my stories about fabric to

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folks like you and that engrossed
young couple over there.

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That was a time not too long ago all
whenever something like this happened.

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Well how would you feel
indignant sick all over.

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After all a ruined suit or a cleaning
and pressing job is expensive.

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But my how times have
changed. Annoyed. Sir.

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But only the mild annoyance that comes from
knowing it will take less than an hour.

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To wash and dry on before putting him right
back on just think. Less than an hour.

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That's a miracle. A miracle

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that could only happen in the
wonderful world of washing away.

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And

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yes something besides the time has
changed something quite important.

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That's the real story one
that begins over here.

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In the bottom of the laundry basket of
the average home of the average family.

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Or about six thousand years now give

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or take a couple we've faced the problem
of covering our bodies with clothing.

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First the fig leaf.

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Since then we relied pretty much on
more sturdy natural fibers animal

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and vegetable like for instance silk

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cotton and linen.

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Yes since the Stone Age man it's been a
lot of time seeking better materials for

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his clothes.

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Plus a good deal more
towards finding easier

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and different always newer
always better ways to get his

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clothing cleaned right up
to today's modern man.

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But we all know that the fabrics we use
couldn't always be cleaned by wash.

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World for example wrong.

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The process was just here was always been

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and is a leading woman's fiber
for our wear especially.

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As excellent wrinkle resistance good
draping qualities as easily died a lot of

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design appeal. Yet no matter how we better
our laundry methods through the years.

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This little woolly lamb just won't cotton
to washing through some wool items can be

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hand washed

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but even so

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that last growing as fast as crab grass or

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that sweater Schrank we all know will
shrink like no other natural five

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or so with clothing and see the costly
time consuming drive. Winning or.

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We clean

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and President best we can with
spot from over an iron used

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to be some guys even pressed
their pants under the mattress

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the newspapers prevented the
springs from leaving impressions.

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So our better washing method solved
some of our washing problems.

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We knew further progress might be found in
something other than natural fibers for

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our clothes textile manufacturers' clothing
makers fabric designers all asked what

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can we find that's an
improvement over wool

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or blends with it looks deals
drapes fashions better than Will.

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And for that matter cotton linen
and silk we Americans go for

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that kind of challenge we said find something
with all the good things of natural

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fibers and none of the drawbacks.

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That's

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when the test tube boys knuckled down to
work so began years of research tireless

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work of many men of spending.

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Well let's not get into how much money
to create the modern man made fibers for

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fabrics that we enjoy today day

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and night research chemists like this
fellow pursue the dream of new exciting

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completely different synthetic
crime squad to dream by the story.

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If I get a little too technical.
Will someone please ring a bell.

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You see for the first time since creation
men were going back to the elements to

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create a molecule those
will now start over.

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Beginning with pure chemicals scientists
researchers chemists stormily from the

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silkworm and literally spun new
kinds of threats threads and fibers

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that had to measure up to all the
desirable qualities of resilience

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that is to hold a return.

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Into original shape softness light
weight strength your ability

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and resistance to whether at first slowly

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and with a speed almost too swift to follow
the magic of modern chemistry rocket us

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into one new world of modern fabrics
continuous exciting technological discoveries

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gave us such manmade fibers
as re on and acetate.

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And such synthetic says nylon acro

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and they ground all on their
own crest land dine out

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there from and many others including
the new resin treated cuts.

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Of all these However the big three.

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Soon proved to be nylon de crime

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and or LA.

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Why because they measured up
to every expectation for their

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basic reason for being

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thank

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that young fellow wears a suit of day KRON
washable doesn't wrinkle easily hold its

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shape better than Wall is girlfriend wears
a sweater of oil on top with a luxury

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or E.S.P. Lightweight yet
warm and weather resist

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and peeping tom has a nylon jacket very
light yet it holds its shape because

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of a deal as this is not only lightweight

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but plenty tough. Watch out sun.

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Yet some fiber is so strong

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that many apparent trooper many an airman
just lied to one nylon parrot you know

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one of these modern fibers meets all
our clothing needs. But when we know.

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Carried them with the age old natural
fibers we raised a brand new family of

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fabrics with greater strength resilience

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and you versatility more important these
complementary blends meant that more

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and more clothing items could use new
manmade fibers of fuel for example soups

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and sure it's of a cron with cotton
silk go wool soft finish flannels

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tweed skirts

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and Kashmir like sweaters made with
all on women's attractive blouses

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and sheer lingerie fashion from Nylon as
well as a combination of other synthetic

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and natural fibers all of these enjoy
greater freedom from wrinkles many feature

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permanently set creases are
fashionable pleats I was a done.

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Well let's go back to the laboratory.

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You see all true synthetic
fibers of thermoplastic sorry.

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I'll try to make it simple.

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It means heat simply softens the
fibers so they can be molded

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and remolded this is nylon
remember the fibers are strong yet

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soft pliable resilient or elastic.

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That's why if you must them up they
tend to return to their original shape.

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That's right.

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Wrinkles in modern fibers like to go back
where they came from always clothing

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makers say wrinkle resist.

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Now

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when you wash modern fibers you actually
help to banish wrinkles as the fabric seeks

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its original shape. No Why water

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and detergent short they help the slippery
fibers slide smoothly back to their

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wrinkle free state those little nylon
fibers a plastic only one hot.

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So that's a critical time when wearing
clothes tend to scoot back home

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or new wrinkles might appear he does a job
of keeping the fabric free of wrinkles

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in. And it's a mighty big if the
fibers are not cooled off too quickly.

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Let's do an experiment. There's a temperature
higher than I've mentioned so far

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when fiber resiliency disappears

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and the fabric can be molded into any
shape we want this little plastic swizzle

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stick will show you what I mean.
Let's call it a day crown fiber.

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So you are going to be molded with eat.

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Now watch coolest a crown fiber quickly

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and will give it a permanent shape it will
hold the shape unless we heat it again

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above the softening point.

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And I say we had problems in washing
natural fibers believe me new methods

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and techniques had to be developed in
the washing and drying modern fibers

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and delicate fabrics consider Anwar stayed
people used by tradition hot water for

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their laundry

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and by tradition they like to agitate
the dirt out so they know what's been

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agitated and when they
use an automatic dryer.

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They know

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that the heart of the temperature of the
faster the job gets done all this is

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enough to scare a modern
fiber half to death.

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No wonder washing directions
on clothing tags usually read

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and wash in warm water
and hang up to drip dry.

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Yes from a styling and comfort standpoint
we reach new highs with modern fabrics.

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But I washing methods modern as they were
simply could not meet the particular

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washing needs of modern fibers almost seems
like we're back to beating our clothes

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again with a paddle on the
riverbank. Well although both.

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Once we used to hang them up to
drip dry a somewhat messy chore.

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Even in our bathrooms.

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It wasn't long before some
laundry manufacturers recognized

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that modern fabrics needed different care.

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And soon new washers
made their appearance.

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Some new automatics
featured gentle cycles.

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Or offered a choice of shot

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or Wash Times others provided a warm wash
water temperature of you had a cold rinse

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all tried to meet the new washing
requirements of modern fabrics.

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Requirements which were to become even
more exacting because the laboratories of

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science

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and the apparel industry suddenly catapulted
us into the wonderful world of Washington

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where modern fiber alone

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or in blends with natural fibers brought
new innovations in cool crisp comfortable

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clothes everything from shorts

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and casual slacks to colorful sport
coat from Sun happy sport curates

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to fine we dress you're
the sheerest of slips

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and blouse bathrobes to
rain where to beach where

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at first some aware then
all weather wear suits

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and topcoats for men
fashionable sweaters skirts

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and synthetic furs for
women even believe it

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or not tuxedoes modern fibers in fashionable
weave Babri soon accounted for one out

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of every three sales based on the increasing
usage of washing where manufacturers

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are expecting to more than double
today's output within the next two

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or three years.

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For example they'll turn out three million
four hundred forty thousand suits five

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million five hundred thousand jackets
thirteen million nine hundred thousand slacks

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and twenty one million nine hundred
thousand business shirts a success story

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climaxed only by modern apparel play only
associated with the word automatic the

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automatic suit. I'm wearing one.

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Now a suit designed to be repeatedly
worn then washed in an automatic washer

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and tumble dryer did not a magic dryer
then worn immediately with the creases

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and cleats still in place
but with the wrinkles gone.

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Small wonder it's called
a limited care item

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but to give it even limited care
requires certain basic musts knowing

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that will help you in buying washing where
generally speaking these are warm wash

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water short washing cycle gentle

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agitation water cool down

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gentle spinning cold rents

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right. Drying temperature and drying cool

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but speaking specifically.

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Laundry research specialists asked what
is war here is a shirt washed in water

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that wasn't hot enough the wearing goggles
especially around the belt line just

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couldn't return to their
original position and disappear.

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We call this losing their plastic
memory this skirt was washed

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and one of them was too hot.
These are where wrinkles.

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They were put in by draining
and spinning action.

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They were set because the hot water wasn't
tempered with cold looks like the dryer

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temperature did some working on molding
some of the preset pleats could be the

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lady's temperature went up a bit too

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and you saw the results actually watching
temperatures should be over one hundred

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twenty degrees but always under
one hundred forty five degrees

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and certainly drying temperatures should
rarely be more than twenty degrees hotter.

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Remember our little experiment.

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We found heat was very important not
just to remove soil or to dry faster

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but because heat must remove
all wear wrinkles with.

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Disturbing preset creases and
pleats and what is gentle.

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Certainly not the bongo drum agitation
that manhandled this delicate garment.

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Specifically washing where must be
laundered in the water that is medium.

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Only long enough to remove soil gently at
lower dictation speed to protect delicate

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fibers and then water that is cool down
gradually prior to rinsing this protects

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and sets the fibers so the wrangling is
minimized during the Renton spin action

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washing where garments must never
be compressed while they are hot.

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They should be rinsed in cold water.

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Gently spin dried a low speed to
extract most of the water for drying

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and avoid setting in wrinkles.

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Finally they should be tumble
dried at the right temperature

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or with a proper cooling off period.
A tall order. If most certainly is.

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No wonder wash

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and wear makers tell you to follow your
automatics instructions to the letter.

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Assuming the washer can do the job.

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With one automatic laundry pair. You can.

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And here it is the R.C.A. World.

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A truly miraculous washer and dryer. Each
with its own special washing Ware cycle.

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Each completely equipped to meet every
exacting requirement of the most modern wash

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and wear fabrics and just as important.

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They provide the head of the family with
all the care free advantages of completely

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automatic lint free laundry service.

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Everything is simplified with this color
keyed control panel watch you just turn

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the automatic fabric guide to the modern
fabrics you've been watching where they

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crown nylon all on let them blast Coppens

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and blends reading across the fabric
guide we automatically see the correct

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settings for every operate. With every
control color keyed to the fabric guide.

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She simply dials to color. No guesswork.

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No need to refer to a complicated
instruction books to achieve the best.

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The safest the desired results according
to the automatic fabric guide

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and remembering the basic masts. She selects
the lower education and spin speed.

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She selects cold tap temperature rinse
water and medium wash water temperature.

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Now she selects the special washing wear
cycle. And the four minutes wash time.

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The only actual decision she makes
is how much water to use and

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that simply depends on the
size of a wash and wear load.

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She can choose an infinite want to level
for greatest economy and partial loads.

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Filled and Lala clothes
in. Well almost all in.

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And with the water level
reset washing begins.

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Four minutes wash time apparel washed
so gently and her favorite detergent

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and low agitation

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and by thorough balanced surgery later
washing action wash water temperature just

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right to get clothes sparkling
and remove all wearing clothes.

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This is equally true
of this regular washer

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or the big capacity washer
dryer combination where wash

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and wear get the same thorough gentle
care while being exclusively washed with

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water not in water after the washing
agitation in the regular water the wash.

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Water is now a gradually cooled down by
cold water tempering while the clothes are

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still in suspension this cools
the fibers and avoids wrinkles

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that might occur during the drain out

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and during the spend cycle as clones
receive a thorough cold water spin spray

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wrenches. Followed by the low
agitation deep cold water rinse

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and then low speed spinning
to damp dry the globe

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and now the washing where
is ready for the dry.

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Drying wash and wear is equally important.

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Remember we want enough heat to soften
fibers and remove wear wrinkles.

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But not enough to disturb preset creases.

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As with the washer she uses the dryers
automatic fabric guide again color keyed for

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every fabric.

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She simply dials to color no guesswork on
her part to choose the special washing

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where setting.

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She selected using perhaps thirty minutes
drying time depending on the load.

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And with this single setting.

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She automatically gets the proper safe
drying temperature for washing wear

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and now the clothes are gently tumble
dried in safe tempered heat again this is

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equally true of the regular dryer

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or the washer dryer combination always
fast drying of washing where the

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protects every fiber with
the right temperatures

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and weather in the combination our regular
dryer during the final ten minutes

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washing where I am to gradually cool down
as they are tumbled in a heated air a

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special feature that prevents wrinkles
from being set when the dryer stops

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and the sunshine fresh results.

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Wash and wear suit.

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The wash

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and wear dress ready to wear transit
creases razor sharp dressed plates

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all in place.

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Seems like a miracle

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00:21:54,63 --> 00:21:59,80
and it is the most modern the most.

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Automatic washing

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and drying service to match the
most modern fabrics in family where

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I believe this is where
we came in in case you're

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worried they stepped back just in time.