Commons:Wiki Loves Monuments 2019/Survey reports

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WLM 2019 Participating countries Uploaded images Organizers FAQ Help desk For organizers

In order to understand various experiences by participants of Wiki Loves Monuments 2019, what worked well, and what can be improved for the next year, two surveys were conducted by the International Team towards the end of the 2019 and during early 2020 - firstly, the participant survey, and secondly, the organiser survey. Privacy Statement for the surveys, the reports, and any other data is available at https://w.wiki/Wce.
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Report of the Participant Survey[edit]

File:Wiki Loves Monuments 2019 Participant Survey Report.pdf
Summary: The survey was made available in fourteen languages, including in English. Participants of the survey represented 48 of the 50 countries that took part in WLM 2019. Of the ~7.2K participants of the contest, 1.5K responded to the survey, which was about 21% response rate. 766 (51%) of the respondents participated in WLM for the first time in 2019, and 741 (49%) were seasoned participants from previous years. About 60% of the respondents fall in the age bracket of 25-54. Majority of the awareness regarding the contest had been through the Central-Notice banners across Wikimedia projects, followed by social media posts.

It has been observed that seasoned participants tend to contribute a higher number of images as compared to first-time participants, and motivations to participate - “to share local heritage with others” “to help Wikipedia” and “share their work,” form 60% of the total. While finding out general information about the contest, lists of monuments, uploading a photograph, had been easy for majority of the participants, finding monuments’ identifier had been comparatively harder, and was reported to be hardest of all processes. 75% of all participants did not face any problems.

While 75% of the seasoned participants claimed to contribute to Wikimedia Commons irrespective of WLM, 72% of the first-time participants have only contributed to Wikimedia projects for the first time through WLM. For 44% of the participants, participating in WLM was a quite good experience, and for 37% it was neutral. For 60% of the seasoned participants, it was a neutral experience as compared to previous years, and for 34% it was comparatively good. At least 60% of the participants have reported to definitely participate in further years of the contest, and also would recommend it others. About 59% of the first-time participants were planning to continue contributing to Wikimedia projects.

Country-wise data[edit]

Country-wise data and information will be and has been provided to national and regional organizers of WLM, upon request, after fulfilling certain conditions, including a threshold of ten responses from the respective country. Additionally, in the survey, participants were asked if they would like to help in organizing WLM, and a decent number of respondents said "yes" - organizers can also request this data until 30 September 2020, as lack of human resources is one of the most commonly reported challenges by national organizers. Requests can be placed via this Google Form. Till 11:34, 12 July 2020 (UTC), country-wise data has been provided to the following;

S.No Country Username Data provided
1 France VIGNERON Graphical and raw data
2 Italy Marta Arosio (WMIT) Graphical, raw data, and contact information
3 Romania CEllen Graphical, raw data, and contact information
4 Sweden Eric Luth (WMSE)
André Costa (WMSE) 		Graphical, raw data, and contact information
5 Ukraine Antanana Graphical, raw data, and contact information
6 Portugal DarwIn Graphical, raw data, and contact information
7 Canada JP Béland (WMCA) Graphical, raw data, and contact information
8 India Bodhisattwa Graphical and raw data
9 Slovakia Jetam2 Contact information
10 United States of America Quercusechinus Graphical, raw data, and contact information

Report of the Organizer Survey[edit]

File:Wiki Loves Monuments 2019 Organizer Survey Report.pdf
Summary: Forty-two organizers from 32 out of the 50 countries which participated in WLM 2019, responded to the survey, not more than two responded from any country, except for one. Organizers not only included people involved in direct organizing, but also members of jury, social media handlers etc. Gender diversity stands at 84% for male, 16% for female, and none from others.

While for participants, highest awareness about the competition was through Central & Site Notice-Banners, for organizers it was because they previously participated or were part of an organizing team. About 80% of the organizing teams had less than five people in their teams, and as roles to fulfil/work areas to organize a national campaign were generally more than five, most of the organizers wore multiple hats, with majority involved in overall coordination. 81% of the organizers identified themselves as active contributors to Wikimedia projects, with at least five edits per month.

The top motivations for participants and organizers were the same; to help Wikipedia/Wikimedia Commons and to share local heritage with others. However, 1/3rd of group’s felt that they did not meet their goals. Teams had organized a diversity of offline/outreach events, and the most common ones were award ceremonies, meetings with cultural partners/sponsors, and onsite team meetings. Wikimedia Foundation and its affiliates were the most commonly reported sponsors, and sponsorship was generally given towards prizes (gift vouchers, photography equipment, books) and outreach activities.

Winners of national campaigns were majorly publicized through social media posts and press releases; on-Wiki channels such as newsletters and affiliate reports were less used for this purpose. Also, external communication/promotion generally done via press and social media did not work very well for about half of the organizers. While about 70% said that they would likely organize again, 80% said that they are likely to recommend organizing to others. The most common pieces of advices for others planning to organizing were starting well in advance and having a strong team with enough people. About 40% felt that they did not receive enough support from the international team; however, improving this percentage will also require more people on the team.

Acknowledgements[edit]

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