Category:Event-driven marketing
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English: Event Driven Marketing (EDM) is the discipline within marketing, where commercial and communication activities are based upon the measurement of relevant and identifiable changes in a customer's individual needs. The goal is to achieve customer retention as well as cross- and upselling through structural and automated marketing processes.
Media in category "Event-driven marketing"
The following 4 files are in this category, out of 4 total.
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Event Driven Marketing - Negative responses.jpg 773 × 372; 36 KB
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Event Driven Marketing - Opt outs.jpg 778 × 368; 32 KB
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Event Driven Marketing - Positive responses.jpg 775 × 368; 34 KB
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Event Driven Marketing - Sales results.jpg 756 × 360; 30 KB