File:Hardware merchandising September-December 1922 (1922) (14579107328).jpg

Identifier: hardmerchsepdec1922toro (find matches)
Title: Hardware merchandising September-December 1922
Year: 1922 (1920s)
Authors:
Subjects: Hardware industry Hardware Implements, utensils, etc Building
Publisher: Toronto :
Contributing Library: Fisher - University of Toronto
Digitizing Sponsor: Algoma University, Trent University, Lakehead University, Laurentian University, Nipissing University, Ryerson University and University of Toronto Libraries

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em to believe thatit was much like the gramophone busi-ness was a few years ago. The firsttrade in these was in $25 to $5Q ma-chines, but it grew and extended untiilnow peopie are in the market for expen-sive cabinet phonographs running intohundreds of dollars. In selling radiothey tried to sell a cheaper crystal setand when this was in use for a shorttime very often the enthusiiast wouldplan building or installing a tube setwhich would enable him to get in touchwith distant points. The main thing wasto establish thebug and thebigger and bet-ter trade wouldfollow. Parents BecomeEnthused The future ofradio in Mon-treal West waspredicted lastspring, theopinion beingthat many morepeople would goin for radio af-ter the summermonths. Thisforecast provedtrue, as Mr.Gelineau /is notonly sellingparts to theyounger folk,but fathers andmothers are al-so interested.He told of aman livingacross thestreet who hastwo boys whorecently built asmall crystal December 30, 1922 HARDWARE AND METAL 25 **H^
Text Appearing After Image:
A hardware man this week enquired as lo how the stock could be tout within close reach of the customer and everything insight, and yet guard agamst an appearance of disorder and overcrowding. This view of the Sutherland-Stelck HardwareCo. store at Dauphin, Man., is a splendid example of how this can be accomplished. A wide range of goods is neatlyarranged here, some under glass and other lines on top of counters and cabinets where they can be closely examined byprospective purchasers. The importance of this factor in selling is emphasized hy this firm. set. They would run into a problem inconstruction and go to their father forhelp. The parent became interested andnew he was building a bigger set him-self, one which would afford entertain-ment for the whole family. From in-formation he has secured from peopleentering the store, Mr. Gelineau haslearned that a good many of his custom-ers have just about reached a decision togo ahead and install one of thesevacuum tube sets. It is realiz

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