File:李朝成大使出席金獅集團及De Mart超商舉辦之台灣美食推廣活動 - 李朝成大使(左)、梁瑋鈞總經理(右).jpg

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中文：亞洲金獅(Asia Golden Lion)有限公司與De Mart便利商店舉辦台灣美食推廣活動，De Mart總經理梁瑋鈞博士特邀請駐緬甸代表處李朝成大使等出席品試會共襄盛舉。

Asia Golden Lion與De Mart享應我經濟部國際貿易局及對外貿易發展協會「臺灣食品全球Go」專案，於11月25-27日在緬甸舉辦系列台灣美食推廣活動，並與仰光金螃蟹餐廳合作，推出臺灣牛頭牌沙茶醬製作之各式料理的品試會，邀請緬甸各界及僑界共賞，其中11月26日代表處李朝成大使、經濟組陳伯彰組長等亦應邀與會同歡。梁總經理分享，在De Mart的多年推廣下，目前緬甸許多知名餐飲及火鍋店均使用由De Mart獨家代理的台灣牛頭牌沙茶醬。
會中，李大使對各款台式料理讚不絕口，並提到在緬甸進口食品到上市須通過層層關卡及法規，在De Mart的堅持與努力下，順利將台灣高品質、美味的食品引進緬甸，除為緬甸消費市場提供更多樣化及優質的選項、展現台灣的美食與文化，也讓在緬甸的台灣人都能隨時享受家鄉味，可謂從最貼近日常的生活層面，大幅拉近台緬民眾的距離，並作了最成功的國民外交。
Asia Golden Lion自2013年起進軍緬甸，除了引進許多台灣美食品牌外，更將台灣國民外交飲品珍珠奶茶的原物料推廣到緬甸。旗下的De Mart便利商店則主打高端零售通路，近年來除了在仰光幾個熱鬧的城區開設街邊店外，更被應邀至國際五星酒店(Lotte Hotel )及高端服務型公寓設點，目前於緬甸共開拓了7間分店。

李朝成大使(左)、梁瑋鈞總經理(右)
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Source 李朝成大使出席金獅集團及De Mart超商舉辦之台灣美食推廣活動 (Archive)
Author 駐緬甸臺北經濟文化辦事處

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